Account and identity data
Names, emails, roles, and authentication information required to provide and secure the service.
- Source
- Signup, SSO, and administrator provisioning
- Encryption in transit
- TLS
Data & Privacy
Last updated: September 2026
Customer content and GTM data
Customer-created surfaces, sites, GTM DNA, documents, and related workspace content.
- Source
- Product use, APIs, and MCP-connected clients
Product analytics and logs
Application logs, API activity, usage analytics, and related operational telemetry.
- Source
- Application and analytics tooling
- Third-party processing
- May include analytics and mail delivery providers where configured.